FRESH FRENCH FRUITS & VEGETABLES EXPANDING INTO IRELAND

Recognising market opportunities and the challenges of efficiently connecting Ireland, Primever and HANNON Transport have established a commercial partnership to provide the first full-France-to-Ireland groupage solution, operating six days a week.

 

83% of Ireland’s Fresh Produce Supply Relies on Imports

With a total market estimated at €2 billion and per capita consumption exceeding global recommendations, fresh French fruits and vegetables have a strong opportunity in Ireland.

 

Creating Reliable and Fast Routes

Due to Ireland’s high dependency on external suppliers and the perishable nature of fresh produce, logistics play a critical role in the country’s fresh produce supply chain. The post-Brexit landscape has significantly influenced Irish import strategies. Previously, the UK served as a central transit hub for incoming goods. However, direct routes from EU countries like Spain, the Netherlands, and France are now increasingly preferred to avoid additional delays and complexities.

In response, Primever and HANNON Transport have partnered to create a unique, seamless groupage service that connects the entire French fresh produce industry directly with the Irish market. This joint service optimizes supply chains between France and Ireland, offering direct transport routes that bypass UK-based transit hubs affected by Brexit. The result:

• Faster deliveries
• Fewer logistical obstacles
• Enhanced freshness and quality of perishable goods

To help French suppliers capitalize on this opportunity, Primever and HANNON have also conducted a market study to inform exporters about the potential and growing demand in Ireland.

Benefits for French Producers and Wholesalers

This innovative service provides unrestricted access to the Irish market for French fresh produce exporters, allowing them to transport shipments of any size—from a single pallet to a full load—with no geographical limitations.

With a simplified and efficient logistics process, the service guarantees:

• Day 1 collection anywhere in France
• Day 4 delivery anywhere in Ireland
• Consistently high product freshness and quality

Key Advantages of the HANNON / Primever France-to-Ireland Groupage Service:

✅ Quality and freshness control – Direct access to buyers, reducing handling and ensuring product integrity.
✅ Optimized supply chain efficiency – Streamlined logistics reduce transport times and costs.
✅ Access to a high-value market – Ireland values high-quality French fresh produce.
✅ Regulatory compliance and full transparency – Strict adherence to standards and full product traceability.

Joint Statement from HANNON Transport & Primever

“HANNON Transport and Primever share a commitment to innovation in temperature-controlled logistics. This service is a direct response to market demand, offering unrivaled access for French exporters looking to enter or expand in the Irish market. In an era where supply chains must be adaptable and responsive, our partnership ensures agility, efficiency, and quality in fresh produce logistics.”

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About HANNON Transport & Primever

A Strategic Partnership in Fresh Produce Logistics

HANNON Transport and Primever combine decades of expertise to deliver temperature-controlled logistics solutions for fresh produce and industrial goods across France, Ireland, and Europe.

About HANNON Transport

With over 30 years of experience, HANNON Transport is a leading provider of temperature-controlled logistics between Ireland, the UK, and Europe. With a fleet of 350+ trucks and 580+ chilled trailers, HANNON specializes in full-load (FTL) and groupage (LTL) transport, ensuring high-quality, reliable delivery services for fresh and perishable goods.

About Primever

Primever Group was founded in 1963 and has grown into a leading fresh produce and industrial logistics provider in France and Europe. With 3,000 employees across nearly 60 sites, Primever is at the heart of the supply chain, connecting producers, cooperatives, wholesalers, and retailers.

Four Key Areas of Expertise

🔹 Temperature-Controlled Road Transport – Collecting, consolidating, grouping, and distributing fresh produce across France and Europe.
🔹 International Transport & Customs – Providing maritime and air freight transit, customs clearance, and compliance services.
🔹 Logistics & Warehousing – Storage, cross-docking, and supply chain management for fresh produce and industrial goods.
🔹 Industrial Freight & Haulage Services – Full-truckload (FTL) transport and national groupage solutions across France.

With this strategic partnership, HANNON Transport & Primever provide unmatched reliability, efficiency, and market access for fresh French produce exporters looking to expand into Ireland.

Launching Our New Ireland-France Groupage Service in partnership with Primever

At this year’s event, we are thrilled to introduce our new Ireland-to-France Groupage (LTL) Service in partnership with leading French logistics provider Primever.  Launching at Fruit Attraction, this service is designed to provide Irish importers and wholesalers with unrestricted access to French fresh produce on a daily basis. Whether you need a single pallet or a full load, we’ve got you covered – with no minimum order and collection available anywhere in France for delivery across Ireland.

We’d love to meet you at Stand 6A09 to grab a coffee and discuss how our new groupage service can help streamline your supply chain. If you have other logistics needs, whether it’s temperature-controlled transport or expanding your reach across European markets, we’re here to help.

Looking forward to seeing you at Fruit Attraction 2024!